The right promotion can transform a business. Nowadays the linchpin of a great promotion is its visual appeal. Whether it’s conveyed through video or photo, the aesthetic of an effective promotional campaign is an integral aspect of its success driving sales. There are many different mediums through which your promotion can be implemented such as TV, YouTube, a website, social media platforms and more. We know how to optimize your promotion for each of these different mediums and will maximize its effectiveness and reach.

Visual content is 40 times more likely to get shared on social media than other types of content.


Companies which use videos in their marketing grow revenue 49% faster year-on-year than those which don’t.

Aberdeen Group

Promotional videos are primarily used to promote an upcoming event or sale. It is paramount that your promotional video portrays your business in a positive light and also drives consumers to act. No matter the target audience, video has countless benefits as a powerful communication medium. A promotional video allows a business to convey an engaging personality. People respond best to other people and giving your promotion a voice will allow you to make interpersonal connections with your consumers.

Promotional photos are a necessity. The quality and clarity of an image is essential to its effectiveness, impact and appeal. Physical assets can be displayed on location or in market and digital assets displayed on a website, online ad or on social media. Physical and digital photos require different methods to achieve their potential. We have perfected these methods and will capture/create images that will make your next promotion the best one yet.

Research has shown that when people hear information, they are likely to remember only 10% of that information three days later. However, if a relevant image is paired with that same information, people retained 65% of the information three days later.